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1. When Covid closed down restaurants, were you able to contact your customers directly to keep them updated with what your restaurant is doing?  Or did they have to try and look you up or see a sign or call to know?
2. During Covid when consumers couldn’t or weren’t comfortable dining out, did you have a way to contact “all of your existing customers” directly to offer to cook their birthday meals for them at home?  
3. Did you have a way to contact all the thousands of people ordering food for home birthday parties that weren’t coming to your place before Covid?
4. Did you realize that birthdays can be so profitable in itself that a restaurant could literally make a full business off of serving birthdays alone for dine-in or carryout?
5. Did you realize that all the reasons for lost sales in your restaurant could be replaced with extra birthday sales if it’s don’t right, plus make you much more on top of it?  Plus build great customer loyalty appreciation all at the same time?

 Our Birthdays 4 Business program literally saved some restaurants during Covid because of the magnitude of Birthday sales from home birthday parties and are helping them thrive during the good times now as well.